WHO's BROKEBOI?

BROKEBOI is a person—just like you, just like me.

This brand started as a conversation, one that’s evolved over time. I grew up in a small town, not in extreme poverty, but in a place where opportunities felt distant. What I did experience early on was mental health hardship—a battle that shaped me. BROKEBOI was born from that space: the parts of life that feel broken, misunderstood, & suppressed.

Art was the outlet.

As a kid, drawing was my therapy. Over time, I found comfort in underground music—metal, nu-metal, deathcore, hip hop—genres that spoke to the chaos in my mind. Those sounds & struggles helped shape my creative direction.

BROKEBOI Apparel Co. is more than clothing.

It’s an extension of BROKEBOI Productions, a platform I built to tell stories through visuals—photos, videos, & raw creative content. I taught myself everything—digital media, visual storytelling, production—because college wasn’t enough, & neither were the professors. What kept me moving was the desire to create something bigger than myself.

“Stay Broke” isn’t about money.

It’s about staying grounded, staying hungry. BROKEBOI represents those chasing a dream, even when the world tells you to quit. I’ve poured years into this—every sleepless night, missed friendship, failed attempt, & small win—into a brand that finally feels like something real.

This is for the ones who feel too much, dream too loud, & work too hard to be ignored.

BROKEBOI is a community for those who see through the noise. For those who don’t need to be mainstream to make an impact. For those who know pain, but keep building anyway.

Welcome to BROKEBOI.